Pre-Pilot Stage Building the foundation — Kampala, Uganda.

Kampala, Uganda · Emerging Initiative

Giving soap a second chance.
Transforming waste into wellness. Fighting hygiene poverty.

Every day, hospitality businesses replace guest amenities as part of maintaining comfort, quality and service. ReClean Initiative believes that suitable, gently used hotel soap should be explored as a potential resource rather than automatically becoming waste.

Hotels Technical Partners WASH & Development Partners Communities

Our Vision

"A world where every person enjoys dignity through access to hygiene and a healthy environment."

Clean white soap bar with green leaves and soap bubbles
Environmental Sustainability Hygiene Poverty Circular Economy Responsible Recovery Community Well-being Partnership

The Challenge

Turning a question into an opportunity

The idea behind ReClean Initiative began with a simple observation during a hotel stay in Uganda in 2024. Our founder noticed that guest soap amenities were routinely replaced — even when some soap remained. Rather than viewing this only as waste, she began asking what if suitable hotel soap could be given a second chance.

"What if suitable, slightly used hotel soap could become part of the solution?"— The question that started ReClean

The Opportunity. ReClean Initiative is exploring how responsible partnerships can connect these two challenges. Our approach is not about blaming hotels — they provide important services and operate according to standards, policies and guest expectations. We want to work alongside the hospitality sector to explore an additional pathway for suitable discarded soap.

♻️

Environmental Waste

Resources that may still have potential value can become waste when systems for responsible recovery do not exist.

🧼

Hygiene Poverty

Many communities continue to face barriers to accessing basic hygiene resources.

Two Challenges, One Pathway — ReClean Initiative is exploring how responsible partnerships can connect environmental waste and hygiene poverty, creating value while maintaining safety, quality and professional standards.

Who We Are

About ReClean Initiative

ReClean Initiative is an emerging Ugandan social-impact initiative focused on the intersection of environmental sustainability, waste reduction, hygiene, community well-being and circular economy thinking.

Environmental Sustainability Waste Reduction Hygiene Community Well-being Circular Economy Responsible Partnerships Innovation Community Development

Our initial concept focuses on exploring the responsible recovery of suitable hotel soap and developing a technically sound pathway through which such material could potentially be processed, tested and — where appropriate and compliant with applicable standards — used to support hygiene initiatives.

We are building the initiative carefully. Our goal is not simply to collect soap. Our goal is to build a responsible system.

What we are developing

  • Governance systems
  • Technical partnerships
  • Hotel partnerships
  • Safety protocols
  • Quality assurance systems
  • Community engagement mechanisms
  • Monitoring & evaluation systems
  • Legal & regulatory compliance
  • Sustainable financing
  • Pilot implementation systems

Our Mission

To reduce hygiene-related waste and promote environmental stewardship through innovative partnerships, responsible recovery, community engagement, and sustainable solutions that improve access to safe hygiene resources.

Our Vision

A world where every person enjoys dignity through access to hygiene and a healthy environment.

What Guides Us

Our values

01

Integrity

We will be honest, transparent and ethical in everything we do.

02

Human Dignity

People experiencing hygiene poverty deserve respect, dignity and quality — not charity that compromises their well-being.

03

Environmental Stewardship

We believe resources should be managed responsibly and that waste reduction can contribute to healthier communities and ecosystems.

04

Safety

Safety comes before speed. No recovered material will be distributed for human use without appropriate technical assessment, processing, testing and compliance.

05

Partnership

We believe meaningful change requires collaboration between sectors.

06

Accountability

We will be responsible for the resources entrusted to us and transparent about our progress and limitations.

07

Innovation

We will continually explore practical and responsible ways to turn challenges into opportunities.

08

Community-Centred Action

Communities should not simply receive programmes. They should participate in shaping them.

09

Sustainability

We seek solutions that can remain viable beyond a single project or funding cycle.

10

Learning

We will measure, learn, adapt and improve.

Our Story

The story behind ReClean Initiative

2024

The Inspiration

A hotel experience sparks the idea. Our founder notices guest soap being routinely replaced and asks a simple question.

2025

The First Attempt

Initial outreach and exploration of hotel partnerships reveals the importance of trust, safety, technical expertise and strong systems.

2026

Rebuilding Properly

Governance, handbook, policies, partnership strategy and pilot preparation. Building the foundation before scaling the idea.

2027

Proposed Pilot

Subject to partnerships, technical validation, resources, regulatory requirements and funding.

Beyond

Evidence → Learning → Scale

Learning, improvement and responsible scale — only if proven viable and safe.

What We Do

Our proposed model

ReClean Initiative is developing a partnership-based model involving five key groups. Our role is to bring the ecosystem together — from partnerships to recovery, technical processing, quality assurance, community programmes, monitoring and learning.

01

Hotels

May become the source of suitable discarded soap through a voluntary partnership model under agreed procedures.

  • Environmental responsibility
  • Waste reduction
  • Community impact
  • Sustainability reporting
02

Technical Partners

Qualified soap manufacturers, laboratories and relevant experts help determine suitability, handling, processing, safety, quality and compliance.

  • Technical expertise
  • Processing knowledge
  • Testing support
  • Quality assurance
03

WASH & Development Partners

Contribute expertise in hygiene promotion, community engagement, behaviour-change communication and impact measurement.

  • Programme expertise
  • Community engagement
  • M&E
  • Impact measurement
04

Communities

At the centre of the social-impact objective — participating in identifying hygiene needs and shaping interventions.

  • Hygiene education
  • Community engagement
  • Local knowledge
  • Feedback
05

ReClean Initiative

Our role is to bring the ecosystem together — coordinating partnerships, recovery, processing, quality assurance, programmes and learning.

  • Coordination
  • Partnerships
  • Learning

Our Proposed Circular Model

From hotel to community

ReClean Initiative is exploring a responsible recovery pathway that connects hotels, technical partners and communities. Each step is designed with safety, quality and learning built in.

01

Hotel

Suitable discarded soap becomes available.

02

Responsible Collection

Material is collected through agreed procedures.

03

Technical Assessment

Qualified technical partners determine suitability and appropriate processing.

04

Processing

Where technically appropriate, material undergoes the necessary processing.

05

Quality & Safety Assurance

Testing, documentation and compliance come before any proposed human-use application.

06

Community Programme

Appropriate hygiene interventions are implemented with selected communities.

07

Monitoring & Learning

Results are measured and lessons used to improve the model.

Circular. Safe. Transparent. Dignified.

Safety Comes First

We do not claim recovered soap is automatically safe.

ReClean Initiative recognizes that recovered hygiene products intended for human use must meet appropriate safety and quality requirements. At our current stage, we do not claim that recovered hotel soap is automatically safe for redistribution. No recovered soap will be distributed for human use simply because it has been collected.

  • Technical assessment
  • Appropriate processing
  • Quality assurance
  • Laboratory testing
  • Regulatory compliance
  • Documented procedures

Safety comes before speed. Every recovered product intended for human use will only be considered for distribution after the necessary technical, quality, and regulatory requirements have been addressed.

Our Strategic Framework

Six pillars

🌿

Environmental Stewardship

Reducing avoidable waste and promoting responsible resource use.

🧼

Public Health & Hygiene

Supporting initiatives that improve access to safe hygiene resources and promote healthy hygiene practices.

🤝

Partnership

Building meaningful relationships across hospitality, manufacturing, WASH, government, academia, development organizations and communities.

💡

Innovation

Exploring practical approaches to environmental and social challenges.

📋

Accountability

Building strong governance, transparent systems and responsible resource management.

♻️

Sustainability

Developing solutions that can create lasting environmental and social value.

Programmes

Programmes we are developing

Rather than pretending we already have programmes operating, we are transparent: these are proposed programmes under development, subject to partnerships, technical validation and resources.

🧼

Hotel Soap Recovery Partnership

A proposed partnership programme through which participating hotels can voluntarily identify and set aside suitable discarded soap.

  • Explore responsible waste reduction
  • Establish a consistent collection model
  • Develop hotel sustainability partnerships
  • Generate evidence for the pilot
🔬

Technical Processing & Quality Assurance

A proposed technical programme involving qualified soap manufacturers, laboratories and relevant experts.

  • Establish technical protocols
  • Determine suitable material
  • Develop processing procedures
  • Conduct appropriate testing
💧

Community Hygiene Initiative

A proposed community programme focused on hygiene awareness and access to appropriate hygiene resources.

  • Hygiene education
  • Handwashing awareness
  • School hygiene initiatives
  • Community conversations
📊

Research, Learning & Innovation

We want to learn how much suitable material can realistically be recovered, what technical processes are appropriate, and what partnership model works best.

  • Recovery feasibility
  • Processing cost analysis
  • Environmental benefits
  • Partnership model evaluation

Our Pilot

From idea to evidence

ReClean Initiative's proposed pilot will be designed to test the model on a manageable scale before considering expansion.

  • 01

    Partnership Development

    Establish relationships with selected hotels and technical partners.

  • 02

    Technical Assessment

    Determine appropriate recovery and processing requirements.

  • 03

    Collection

    Collect suitable material according to approved procedures.

  • 04

    Processing

    Process material through an appropriately qualified technical partner.

  • 05

    Testing & QA

    Undertake required quality and safety checks.

  • 06

    Community Programme

    Where all requirements are satisfied, implement the appropriate community intervention.

  • 07

    Measurement

    Document environmental, social and operational results.

  • 08

    Learning

    Evaluate the pilot and determine whether and how the model can responsibly be improved or scaled.

Our Impact

What we hope to change

ReClean Initiative's intended impact sits at the intersection of environmental sustainability and human well-being.

Environmental Impact

  • Reduced avoidable waste
  • Responsible resource recovery
  • Circular economy practices
  • Environmental awareness
  • Sustainable hospitality practices

Social Impact

  • Improved access to appropriate hygiene resources
  • Hygiene awareness
  • Community dignity
  • Community participation
  • Stronger cross-sector collaboration

Institutional Impact

  • A replicable partnership model
  • Responsible waste recovery systems
  • Stronger collaboration between sectors
  • Evidence-based programme development

Impact Measurement

We will report verified results

We intend to measure across environmental, technical, community, partnership and organizational indicators — and to report verified results rather than estimated impact.

Environmental

  • Soap recovered
  • Diverted from disposal
  • Participating hotels
  • Collection points

Technical

  • Quantity assessed
  • Suitable for processing
  • Processing yield
  • QC compliance

Community

  • Beneficiaries reached
  • Education sessions
  • Communities supported
  • Community feedback

Partnership

  • Hotel partners
  • Technical partners
  • WASH partners
  • Community organizations

Organizational

  • Policies implemented
  • Staff training
  • Governance meetings
  • Funds managed per policy

Partnerships

We cannot do this alone

ReClean Initiative believes that the strength of the model will come from the quality of its partnerships. We are seeking collaboration across sectors.

Hotels & Hospitality BusinessesResponsible recovery partnerships and sustainability collaboration.
Soap ManufacturersTechnical expertise, processing capacity and product-development guidance.
LaboratoriesAppropriate testing and quality assurance.
WASH OrganizationsHygiene programming and community expertise.
Development OrganizationsProgramme design, technical support and impact measurement.
Universities & ResearchersResearch, innovation and evidence generation.
Government & Regulatory InstitutionsGuidance on applicable standards, compliance and public-health requirements.
FundersPilot implementation, capacity development and evidence generation.
CommunitiesLocal knowledge, participation and feedback.

Why This Matters Now

Is there a better way?

Waste management, environmental sustainability, hygiene and community well-being are interconnected challenges. ReClean Initiative believes that innovation does not always require creating something entirely new. Sometimes it means looking at an existing system and asking whether there is a better way.

Our work begins with hotel soap, but our bigger question is: how can responsible partnerships transform overlooked resources into opportunities for environmental and social impact?

Our Theory of Change

How we believe change happens

If we…

Build responsible partnerships between hotels, technical experts, WASH/development organizations and communities;

And if we…

Develop safe recovery, technical processing, quality assurance and community engagement systems;

Then…

Suitable resources that might otherwise become waste can potentially be redirected through a responsible pathway;

While…

Supporting environmental awareness, hygiene initiatives and community well-being;

Ultimately…

Contributing to a healthier environment and greater dignity through access to appropriate hygiene resources.

Where We Are Today

We are building.

ReClean Initiative is currently transitioning from an idea into an organized, partnership-driven initiative. We are not pretending to have already arrived. We are building the foundation for something that can last.

  • 01

    Organizational Strengthening

    Building governance, policies, systems and accountability mechanisms.

  • 02

    Technical Validation

    Identifying qualified technical partners and developing appropriate safety and processing pathways.

  • 03

    Partnership Development

    Engaging hotels, manufacturers, laboratories, WASH organizations, development partners and communities.

  • 04

    Pilot Preparation

    Developing a practical, measurable and responsible pilot.

  • 05

    Resource Mobilization

    Seeking appropriate funding and in-kind partnerships to support the next stage.

  • 06

    Evidence Generation

    Testing the model, measuring results and learning before considering scale.

Meet the Founder

Linda Marion Fathum

Linda Marion Fathum, Founder of ReClean Initiative

Linda Marion Fathum

Founder · Social Entrepreneur · Community Development Advocate · Homeschool Educator
IntegrityDignityServiceAccountabilityLearningPartnershipCourage

Linda Marion Fathum is the Founder of ReClean Initiative, an emerging Ugandan social-impact initiative created around a simple but powerful question: "What if suitable hotel soap could be given a second chance?"

Her journey toward ReClean began in 2024 after observing discarded hotel soap during a stay in Uganda. The first outreach in 2025 revealed the importance of technical expertise, trust, safety, partnerships and strong organizational systems. In 2026, Linda began rebuilding ReClean Initiative with a stronger foundation — governance, policies, partnership systems, programme frameworks, community engagement approaches, monitoring systems and funding strategy.

"We need technical experts. We need partners. We need communities. We need evidence. We need resources. We need people who are willing to ask difficult questions with us. And that is exactly why I believe in partnership."
— Linda Marion Fathum, Founder, ReClean Initiative
Join Linda's Mission

Frequently Asked Questions

Curious? Good.

Is ReClean Initiative currently collecting hotel soap?

ReClean Initiative is currently in the organizational development and partnership-building stage. We are developing the systems, technical partnerships and resources required before launching a responsible pilot.

Can hotels partner with ReClean Initiative?

Yes. We are actively building relationships with hotels in Kampala willing to explore a voluntary soap-recovery partnership. Reach out via the contact form below to start a conversation.

Does ReClean currently process soap?

Not yet. Processing depends on qualified technical partners and appropriate protocols, which are part of what we're building during this pre-pilot stage.

Is the recovered soap already certified?

No. No recovered soap will be distributed for human use until it has been through appropriate technical assessment, processing, testing and regulatory compliance.

Who will benefit?

Communities facing barriers to accessing basic hygiene resources, identified in partnership with WASH and development organizations and with community participation.

Can technical organizations or funders partner with ReClean?

Yes — technical partnerships and funding partnerships are both central to how this model gets built responsibly. See the partnership opportunities below or get in touch directly.

Get Involved

There is a place for you in the ReClean journey

🏨

Are you a hotel?

Partner with us.

Start a conversation →
🔬

A technical expert?

Help us build the technical foundation.

Offer your expertise →
💧

A WASH organization?

Help us strengthen community impact.

Let's collaborate →
🌍

A development organization?

Help us build a scalable model.

Partner with us →
📊

A researcher?

Help us generate evidence.

Get involved →
💰

A funder?

Help us move from concept to pilot.

Explore funding →
🏘️

A community organization?

Help us understand local needs.

Reach out →

An individual?

Follow our journey and help amplify the conversation.

Stay connected →

Become a Partner

Let's build the solution together.

ReClean Initiative is looking for partners who want to help us move from an idea to evidence — and eventually, if proven viable, to responsible scale.

A bar of soap cradled in cupped hands

Contact

Let's build the solution together.

Whether you represent a hotel, technical organization, WASH programme, development organization, community organization, research institution or funding organization, we would welcome a conversation.

Hospitality sustainability Circular economy WASH & hygiene Technical partnerships Community development Funding & collaboration
📍 Kampala, Uganda

Send Us a Direct Message

We respond to all partnership, funding and general enquiries.

This opens your email app with the message pre-filled to info@recleaninitiative.org.